WHAT AI FUNCTIONS WILL THE PMS OF THE FUTURE HAVE?
The AI opportunities for hospitality are immense. In a sector that thrives on delivering exceptional customer service, personalised experiences and slick operations, AI has a transformative potential. Here’s a closer look at how AI could be woven into the property...
HOW TECHNOLOGY CAN DRIVE YOUR HOTEL RATE STRATEGY
Targeted, audience-focused room rates that drive bookings are central to the success of a hotel. But how do you pinpoint the right rate for a specific scenario? Technology can handle the data crunching side of this, enabling hotels to benefit from more competitive...
HOW TO INCREASE DIRECT TRAFFIC TO YOUR HOTEL’S BOOKING PAGE
Every hotelier wants more direct bookings. Saving on commission fees and building a go-to hotel brand is a tempting goal. But competition for clicks is fierce, and it’s tough to know exactly where to focus your website promotion efforts. Direct bookings for hotels are...