Technology amidst staff shortages
How smart hoteliers are turning to technology to manage the recruitment crisis The hospitality industry has struggled with staff shortages for years. But the recruitment crisis is now a whole lot worse all over Europe, the UK and the US. Driven by the pandemic,...
Automation in the hotel industry
To what extent can hospitality businesses rely on tech to support staff? Automation has been around for a long time in hospitality. The first automated reservation system was introduced by the Sheraton hotel chain in 1958. But the hotel sector has continually steered...
Identifying the high value guest; Reap the rewards of knowing your best audience
Identifying your high value guests Understand the customers that produce the best revenue and reap the rewards High-value guests have different requirements to hotel visitors from other demographics. That’s why you need carefully targeted strategies to attract them to...